Business and Marketing » diadavantage

S (strengths): Cosmetics are daily necessities, have a wide range of consumer groups, and have a large and stable user market. With the personalized needs of consumers, more and more types of products, the cosmetics industry is thriving. Lian Ming, secretary of the board of directors of Marumi, said: The growth trend of the entire industry is very obvious. There are more and more...

(1) The goals and tasks of the enterprise In the current market, cosmetics have become one of the most active consumer products in the market. The cosmetics brand with the highest usage rate on the market is Avon, followed by the global cosmetics giant L’Oreal. (2) Market status and strategies Current market conditions With the improvement of people’s living standards, people’s demand for cosmetics...